Data Management
Email Marketing
Market Research
Marketing
Healthcare Marketing

The Components of a Successful B2B Christmas Email Campaign

The holiday season is upon us! This time of year, everyone is thinking about the holiday email marketing strategy and...

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Email Marketing Strategies for Black Friday and Cyber Monday

The holidays are always a busy time for marketers. They're working hard to get the perfect campaign together and they...

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Cold Calling Vs. Cold Emailing: What Would Work Best?

Prospecting is the process of locating potential customers and making contact with them to get them into a sales funnel....

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Go Full Throttle with your Marketing Campaigns with Data Appending

Data essentially gives you guidance and direction for driving your business. In today's day and age – the use of...

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10 Email Marketing Stats to Keep You Ahead of the Curve

Email marketing is an effective way to keep in touch with your customers and prospects. It's not as exciting as...

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7 B2B Marketing Trends in 2022 – Winning Formulas to Adapt for Growth

In recent years, B2B marketing has evolved to be more customer-centric. Marketers have been exploring new channels and tactics to...

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Top 8 Email Marketing Tips for Targeting Physicians and Medical Professionals

With their notoriously hectic schedule, pinning a physician down for a meeting or even a telecall can be a massive...

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Using Customer Data to Drive Better Customer Engagement: A Guide

Take a long, hard look at your marketing practices. Done? Now, be honest with yourself – does it look like...

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Cleanliness is Next to Godliness, and This Applies to Your Database as Well

The impact of dirty data is staggering. If you still feel like it’s not much of a deal, consider these...

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