Data Management
Email Marketing
Market Research
Marketing
Healthcare Marketing

Generate Revenue from Healthcare Leads with Pipeline Marketing

Lead generation has been the key measurement metric for marketers for decades. With goals focused on generating healthcare leads there...

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Here's an Email Marketing Campaign Planner to Improve Your ROI

With new digital marketing channels introduced, email marketing is still one of the channels that generate high ROI. Email marketing...

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5 Email Marketing Strategies to Increase Open and Click-Through Rates

So you may have just acquired a big list or spent years growing it organically? That is just the first...

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Get a Treat of 6 Tricks to Maximize ROI on Your B2B Database This Halloween

The custom of “trick or treat” is enjoyable for children during Halloween. In the B2B world, are you as marketers...

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Behavioral Targeting For Next-Gen Healthcare Marketers

By 2018, the healthcare industry is projected to spend $2.2 billion in digital media, according to a report by Frost...

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Our Appearance at DMA 2015 Was More than Just the Annual Marketing Mojo Dose

Meet us at the DMA Annual Event - Booth # 1211 to connect with your target market The currently ongoing...

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Why a Data-Driven Website Is the One Thing Your Business Needs Today

If a customer orders a marshmallow, gets it and leaves – that’s static. But businesses are never that simple. Generally,...

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It Costs More to Acquire Than Retain – Use B2B Customer Marketing

According to Forrester, it costs 5 times more to acquire a new customer than to retain an existing one. We...

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Is it Hot or Not? Use a Qualified Lead List with Lead Scoring

After an event, the first step is in creating a lead list. However, it is better to have no list...

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