{"id":34580,"date":"2025-05-07T11:04:17","date_gmt":"2025-05-07T11:04:17","guid":{"rendered":"https:\/\/realesta.co\/inprojects\/lbbnew\/?page_id=34580"},"modified":"2025-05-08T12:20:17","modified_gmt":"2025-05-08T12:20:17","slug":"healthcare-gtm-webinar-2025-strategies-for-growth","status":"publish","type":"page","link":"https:\/\/realesta.co\/inprojects\/lbbnew\/healthcare-gtm-webinar-2025-strategies-for-growth","title":{"rendered":"Healthcare GTM Webinar: 2025 Strategies for Growth"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Gain exclusive access to this value-packed webinar featuring two seasoned experts diving deep into real-world challenges and winning playbooks for go-to-market success in the healthcare industry.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why GTM Strategy Matters Now More Than Ever<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">With rising regulatory pressures, changing patient expectations, and the evolution of digital channels, small to mid-sized healthcare businesses are rethinking their marketing and sales strategies. This webinar sheds light on what&#8217;s working in 2025 and how AI, compliance, and personalization are redefining the healthcare landscape.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">According to recent research from <a href=\"https:\/\/www.mckinsey.com\/industries\/healthcare\/our-insights\/harnessing-ai-to-reshape-consumer-experiences-in-healthcare\" target=\"_blank\" rel=\"noopener\">McKinsey<\/a>, healthcare organizations that use AI to personalize engagement see a 2x lift in ROI. Meanwhile, <a href=\"https:\/\/www2.deloitte.com\/us\/en\/insights\/industry\/health-care\/life-sciences-and-health-care-industry-outlooks\/2025-global-health-care-executive-outlook.html\" target=\"_blank\" rel=\"noopener\">Deloitte&#8217;s 2025 Outlook<\/a> emphasizes compliance, engagement, and digital maturity as core GTM success pillars.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What You&#8217;ll Learn:<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>How to craft a conversion-ready healthcare GTM strategy that meets regulatory requirements<\/li>\n\n\n\n<li>Key pain points faced by SMBs in healthcare, and how to solve them<\/li>\n\n\n\n<li>Using AI and intent signals to decode prospect behavior<\/li>\n\n\n\n<li>Multi-channel execution: Email, social (LinkedIn, X\/Twitter), direct mail, and more<\/li>\n\n\n\n<li>How to align targeting with HIPAA and GDPR<\/li>\n\n\n\n<li>Tips for measuring ROI and marketing effectiveness<\/li>\n<\/ul>\n\n\n\n<div class=\"speaker-bg mb-30 mt-20\">\n                        <div class=\"row\">\n                        <div class=\"col-lg-12\">\n                            <h4>Speakers:<\/h4>\n                        <\/div>\n                        <div class=\"col-lg-5\">\n                            <div class=\"automation-content mb-30 text-center\">\n                             <img decoding=\"async\" src=\"https:\/\/realesta.co\/inprojects\/lbb\/wp-content\/uploads\/2025\/05\/charles-berry.jpg\" class=\"avatar rounded-pill img-fluid mb-30\" alt=\"\">\n                              <h4 class=\"mb-0\">Charles Berry<\/h4>\n<p>VP, Healthcare Strategy, LakeB2B<\/p>\n                           \n                            <\/div>\n\n                        <\/div>\n\n                        <div class=\"col-lg-5\">\n                             <div class=\"automation-content mb-30 text-center\">\n                             <img decoding=\"async\" src=\"https:\/\/realesta.co\/inprojects\/lbb\/wp-content\/uploads\/2025\/05\/mike-murphy.jpg\" class=\"avatar rounded-pill img-fluid mb-30\" alt=\"\">\n                              <h4 class=\"mb-0\">Mike Murphy<\/h4>\n\n<p>Sr. Marketing Advisor, HealthTech GTM Programs<\/p>\n                            \n                            <\/div>\n\n                        <\/div>\n<p>Together, Charles and Michael bring decades of combined experience helping SMBs, clinics, pharma brands, and HealthTech companies with scalable, compliant marketing strategies.<\/p>\n                       \n                     <\/div>\n                    <\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Expert Insights You Can Trust<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;The future of healthcare marketing is about reaching the right person, at the right time, through the right channel \u2014 compliantly and intelligently.&#8221; \u2013 Charles Berry<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">LakeB2B has helped dozens of healthcare clients navigate these very issues through precise ICP targeting, regulatory guidance, and personalized marketing execution.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">See How It Works: Real-World Proof<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">LakeB2B\u2019s expertise in healthcare GTM is proven by real outcomes:<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-8f761849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column rounded-4 mt-3 box-bgclr has-black-color has-white-background-color has-text-color has-background has-link-color wp-elements-1 is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--60);padding-right:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--60)\">\n<p class=\"wp-block-paragraph\"><strong>Case Study: Diagnostic Lab Chain Grows Response Rate by 3X<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">LakeB2B delivered a full-funnel GTM strategy for a diagnostic lab targeting hospital procurement managers. Through intent-based targeting, email nurture workflows, and compliant data practices, engagement jumped 3X in just 8 weeks. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a style=\"text-decoration:underline\" href=\"https:\/\/realesta.co\/inprojects\/lbbnew\/case-studies\/precision-outreach-for-physician-segments-in-high-density-healthcare-markets\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Read Case Study<\/strong><\/a><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column rounded-4 mt-3 box-bgclr has-black-color has-white-background-color has-text-color has-background has-link-color wp-elements-2 is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-top:var(--wp--preset--spacing--60);padding-right:var(--wp--preset--spacing--60);padding-bottom:var(--wp--preset--spacing--60);padding-left:var(--wp--preset--spacing--60)\">\n<p class=\"wp-block-paragraph\"><strong>Guide: Digital Transformation in Healthcare Marketing<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Download our in-depth whitepaper on how healthcare organizations are adapting to a digital-first, privacy-conscious world while improving patient engagement. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a style=\"text-decoration:underline\" href=\"https:\/\/realesta.co\/inprojects\/lbbnew\/guide\/healthcare-marketing-guide\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Download Whitepaper<\/strong><\/a><\/p>\n<\/div>\n<\/div>\n\n\n\n<section class=\"section-padding pt-0 active-inner\">\n    <div class=\"container\">\n        <div class=\"row align-items-center justify-content-center\">\n            <div class=\"col-lg-12\">\n                <div class=\"all-section-content mb-40 text-center\">\n                    <h2>Testimonial<\/h2>\n                <\/div>\n            <\/div>\n            <div class=\"col-lg-12\">\n                <div class=\"trusted-client\">\n                    <div class=\"slic-item slick-initialized slick-slider\">\n                        <div class=\"slick-list draggable\">\n                            <div class=\"slick-track\">\n                                <div class=\"item text-center slick-slide slick-cloned\" data-slick-index=\"-1\" id=\"\"\n                                    aria-hidden=\"true\" tabindex=\"-1\">\n\n                                    <p>&#8220;LakeB2B helped us pinpoint our exact buyer group \u2014 the right personas in the\n                                        right hospitals. Our pipeline improved 60%\n                                        quarter-over-quarter.&#8221;<\/p>\n\n                                    <p><span>Director of Marketing, US-based HealthTech Firm<\/span><\/p>\n                                <\/div>\n\n                            <\/div>\n                        <\/div>\n                    <\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>Gain exclusive access to this value-packed webinar featuring two seasoned experts diving deep into real-world challenges and winning playbooks for go-to-market success in the healthcare industry. Why GTM Strategy Matters Now More Than Ever With rising regulatory pressures, changing patient expectations, and the evolution of digital channels, small to mid-sized healthcare businesses are rethinking their&hellip; <a class=\"more-link\" href=\"https:\/\/realesta.co\/inprojects\/lbbnew\/healthcare-gtm-webinar-2025-strategies-for-growth\">Continue reading <span class=\"screen-reader-text\">Healthcare GTM Webinar: 2025 Strategies for Growth<\/span><\/a><\/p>\n","protected":false},"author":7,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"templates\/ondemand-webinar-template.php","meta":{"_acf_changed":false,"_uag_custom_page_level_css":"","footnotes":""},"categories":[],"tags":[],"class_list":["post-34580","page","type-page","status-publish","hentry","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.3.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Healthcare GTM Webinar: 2025 Strategies for Growth - LakeB2B<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Healthcare GTM Webinar: 2025 Strategies for Growth - LakeB2B\" \/>\n<meta property=\"og:description\" content=\"Gain exclusive access to this value-packed webinar featuring two seasoned experts diving deep into real-world challenges and winning playbooks for go-to-market success in the healthcare industry. 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