Forget the algorithm-chasing, feed-flooding version of marketing. We build the kind people actually stop for — the right moment, for the right person, at the right time. Turned into strategy. Turned into work. Turned into growth.
What Growth Covers
Beyond Campaigns
Ensure employees understood what AskAlexa was, where kiosks were located, and how they could benefit from using the service.
Encourage employees to actively engage with AskAlexa for everyday workplace questions.
Demonstrate common use cases through clear and intuitive communication
Build a recognizable campaign identity that aligned with Amazon’s culture of innovation and employee-centric experiences.
Whether we're introducing a new brand or scaling an existing one — this is the same cycle, every time.
Capabilities
Four clusters, one accountable team — engaged together or brought in individually alongside your in-house marketers.
Capabilities
Four clusters, one accountable team — engaged together or brought in individually alongside your in-house marketers.
Audience insight, journey mapping, channel architecture. Everything downstream starts here — creativity in service of a real business goal, not the other way round.
Campaigns built to perform and built to be watched — a rarer combination than it should be. We insist on both.
Search built on relevance, not tricks. Technical excellence people never see and always benefit from.
Thought leadership, blogs, campaign storytelling. Content built to be read, not just published — calendars filled as a side effect, not the goal.
Consistency and personality, on repeat, until the feed is recognisably yours before anyone reads the caption.
Nurture flows and lifecycle emails engineered to feel unengineered — conversations that keep moving without a person behind every send.
Every click is a decision point. We study the behavior, then make the right decision the easy one.
It's one of five practices at Metricfox — often engaged together on the same account.
The name, the look, the reason to remember either.
You're here. Full-funnel, no shortcuts.
What it feels like to actually use the thing.
Everything that gets shot, cut, or shipped.
