{"id":10964,"date":"2024-08-12T12:10:56","date_gmt":"2024-08-12T12:10:56","guid":{"rendered":"https:\/\/realesta.co\/inprojects\/spanglobal-wp\/?post_type=case_studies&p=10964"},"modified":"2024-08-12T12:16:47","modified_gmt":"2024-08-12T12:16:47","slug":"white-label-solution","status":"publish","type":"case_studies","link":"https:\/\/realesta.co\/inprojects\/spanglobal-wp\/case-studies\/white-label-solution\/","title":{"rendered":"White Label Solution"},"content":{"rendered":"\n
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Industry:<\/strong> Customer Experience, Marketing & Sales<\/h5>\n\n\n\n
Location:<\/strong> New York<\/h5>\n\n\n\n
Challenge:<\/strong> Providing fresh, accurate and continuous lead data, lead samples, trials and self-service database experience for existing as well as new clients.<\/h5>\n\n\n\n
Solution:<\/strong> Span Global’s White Label Lead Database Deployment and Service<\/h5>\n\n\n\n

About the client<\/h4>\n\n\n\n

The client is a leading American marketing services company headquartered in Austin, Texas. Their services include analytics, strategy, marketing technology, creative services, digital marketing, customer care, direct mail, logistics, and fulfillment.<\/p>\n\n\n\n

Client Goals<\/h4>\n\n\n\n

The client aspired to position themselves as a global, Customer Experience (CX) marketing company. Another key strategic goal was to position their services towards top local business leaders as their partner for oversees growth. They wanted to partner with top global enterprises and fortune 500 companies as a growth partner to increase their channel partnerships all over the world.<\/p>\n\n\n\n

What did the client require?<\/h4>\n\n\n\n

A lead data engine for their customers coming from diverse industry segments. The client had customers with global ambitions and who wanted to scale very fast. Their expectations required a special and non-stop lead engine that could supply accurate contact intelligence and quality market insights.<\/p>\n\n\n\n

The client wanted a round-the year servicing pipeline that could deliver high quality, unique premium leads with dedicated backend account support.<\/p>\n\n\n\n

Their growth teams wanted a reliable Data Integration-as-a-Service model that could then be used to service their end-customer\u2019s social targeting, Google Ad targeting, Salesforce, marketing automation, CRM enhancement and much more. The scope of servicing the end customers and helping the global sales and marketing leadership required a dedicated back-end support.<\/p>\n\n\n\n

Solution<\/h4>\n\n\n\n

The integration provided by Span Global Services has transformed the client\u2019s once static desktop website into a dynamic lead platform app \u2013 Made possible by Span\u2019s continuously refreshed lead data.<\/p>\n\n\n\n

The client\u2019s partnership with Span Global is now helping them connect customers seeking leads with their right match. The client is now able to make this business and professional networking happen and emerge as a champion for the industry without writing one single line of code.<\/p>\n\n\n\n

The technical execution from Span Global\u2019s Lead Platform team ensures that the client is able to deliver a reliable and dependable lead data pipeline to their customers. The low-code feature offering Span Global\u2019s Lead data integration has become a seamless experience for our client\u2019s B2B customer-base.<\/p>\n\n\n\n

This white label solution is therefore helping the client supply a consistent and fresh lead flow and promise more conversions. They have now added CRM lead data integrations as one of their biggest selling propositions and revenue generator.<\/p>\n\n\n\n

The brand as the face of Span Global Solution\u2019s Lead Data Platform has emerged as a go-to-partner for fresh leads among top B2B marketers in the USA. Span Global\u2019s Artificial intelligence enabled real-time accurate lead mapping gives them the capability to undertake CRM data cleansing on demand for their customers. Their customers until recently were facing an uphill challenge to ensure their CRM marketing data is refreshed and up-to-date. With Span Global\u2019s Lead Data Platform, the client is now able to demonstrate game-changing CRM data cleansing as a part of their digital marketing services. This ensures complete transparency and educates the client\u2019s customers on the use of lead data in their marketing campaign success.<\/p>\n\n\n\n

Thanks to this white label integration, the client is now able to deploy round-the-year service packages, with a powerful lead data enrichment engine that work\u2019s at their customer\u2019s beck-and-call.<\/p>\n\n\n\n

Result<\/h4>\n\n\n\n

After the White Label solution was deployed for the customer, their revenues from new client acquisitions have witnessed a three-fold jump from their best-performing year thus far. It has resulted in growing list of satisfied customers for whom Span Global Services growth campaigns are launching targeted campaigns that have shown significant savings in advertising costs for the customer\u2019s clientele.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

<\/p>\n\n\n\n

Our ability to quickly test audience behavior and suggest digital strategies that work for our clients is bringing down their Cost Per Lead (CPL) and thus driving higher campaign ROIs. This means a lot of happy clients for us and repeat customers apart from signing up new deals that are long term and more lead strategy oriented rather than we managing on the advertising spends for our clients. This has opened a whole new avenue for incoming revenue flow into the organization that strengthens our foothold and helps us differentiate in an already competitive market.<\/h5>\n\n\n\n

Richard Fanning, Customer Success Head<\/p>\n<\/div>\n\n\n\n

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White Label Solution Advantage <\/h4> \n

40%<\/h4> \n\t

Jump in email response rates<\/p> \n\t

250%<\/h4> \n\t

Improvement in marketing lead qualification accuracy<\/p> \n\t\n\n\t\n\t\n <\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"featured_media":10967,"template":"","class_list":["post-10964","case_studies","type-case_studies","status-publish","has-post-thumbnail","hentry","entry"],"acf":[],"yoast_head":"\nWhite Label Solution - Span Global Services<\/title>\n<meta name=\"description\" content=\"Our White Label Solutions helped our client position themselves as an authority on lead data by rebranding our lead engines and provisioning it as their own.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"White Label Solution - Span Global Services\" \/>\n<meta property=\"og:description\" content=\"Our White Label Solutions helped our client position themselves as an authority on lead data by rebranding our lead engines and provisioning it as their own.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.spanglobalservices.com\/case-studies\/white-label-solution\" \/>\n<meta property=\"og:site_name\" content=\"Span GLobal Services\" \/>\n<meta property=\"article:modified_time\" content=\"2024-08-12T12:16:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/realesta.co\/inprojects\/spanglobal-wp\/wp-content\/uploads\/2024\/08\/white-label-solution-thumb.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"159\" \/>\n\t<meta property=\"og:image:height\" content=\"214\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:title\" content=\"White Label Solution - 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