Global B2B Custom Data

Is it the reach or the effectiveness that matters to you?

Why You Need it?

While exploring what data works best for your organization, you have a choice – to take the custom route or opt for a pre-packaged list. This is a tough call to make, why? While a pre-packaged list might come at a cost effective package and help you reach a mass audience, a custom package will narrow your scope and enable focused communications with a core set of audience. Ultimately it all narrows down to what the focus of your campaign is.

Is it to reach a wider audience that facilitates brand recall or to optimize customer engagement with a custom list?

While there might be lots of companies that may not want to spend time & resources on developing a custom-data list, a pre-packaged comes nowhere close to what a custom list can offer when the focus is results. Imagine the efficiency of your multi-channel campaigns with up to 75+ intelligence fields. Having enjoyed the status of being an industry leader for Global B2B Data solutions, we can say that there’s a remarkable shift in the contact data requirements over the years. The trends are clear and obvious – Custom data is creating waves across the globe. Take the generic spray & pray approach off your campaign, run precision-targeted campaigns tailored to impact & influence your customers.