Want to Demonstrate Your Transformation Capabilities to Government Sector Decision Makers?

Find out how our lead-generation services are helping our clients engage and convert government decision-makers,
policy influencers and government implementation agencies.

296M

B2B Contacts

80M

Decision Makers

15+

Global Regulations Complied

78

Core Database Fields

Increased Email Open Rates by 300% Among Government Sector Decision Makers

10,000+
Unique Government Sector Records Delivered
7
Identified 7 Different Segments of Government Sector Contacts
27%
Increase in Click-through Rates in The Open Emails
3X
Improvements Experienced in Response From Government Sector Prospects

The Client’s Interest in the Government Sector:

The client was a leading IT service provider specializing in government sector transformation projects.

Span provided email records of IT Security professionals which included decision-makers from the government sector.

Accurate list of decision-makers that included those with a keen interest in executing government sector projects.

Education : 3,581 unique records Finance : 1,211 unique records IT Consulting/Services – 749 unique records Telecommunication – 244 unique records

Insurance – 515 unique records Medical – 801 unique records Manufacturing – 1,472 unique records

Solved a key challenge by ensuring accurate delivery to the target government sector audience email IDs.

Accurate email delivery was ensured by matching the client’s existing CRM lead data with a refreshed and accurate list maintained by Span Global lead data experts.

Multiple email inaccuracies were solved and replaced with the individual’s present and updated contact details.

A personalized nurture journey was launched through drip email marketing campaign targeting different government decision-makers.

Unique government audience segments were identified based on their current job titles, positions, and responsibilities.

After their email IDs were identified and classified, the campaign team helped set up a unique nurture journey for each segment.

Connect With Our Government Sector Lead-Gen Experts to View More Case Studies

Knowledge is Power When it Comes to
Government Sector Decision Maker Personas.

Push forward with insights on your government sector audiences.
Decode government sector decision maker purchase intent and project assistance required.

Few data fields included in our 110+ government sector insight categories:

Technology Installed Contact Name Contact Title Country State
Phone Number SIC Code LinkedIn Id Email Address Metro City

Sample overview of government sector audiences you can target:

Federal Government State Government Local Administration Foreign Affairs Legal Affairs
Healthcare Officials Higher Education IT and Procurement Civic Planning Public Safety

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